Your brand essence and company culture should work hand in hand to give customers and colleagues a true understanding of who you are and what you stand for.  If you get that bit right, then as long as you have services …

Start with WHO as well as WHY Read more »

The opportunity to spend a day with a group of chefs who have 6 Michelin stars between them is pretty rare. To be able to watch them work, interview them to discover the story behind  the chef – then eat …

The Story behind… an insight into the uniqueness of a brand Read more »

  I have begun to read what promises to be a great book on the future of leadership: “Riding the Creative Rollercoaster,  how leaders evoke creativity, productivity and innovation” by Dr Nick Udall. Within the first few pages Nick describes …

Are Creativity & Innovation Essential to the Future of Leadership? Read more »