As a CEO or business owner you will understand the immense value in taking the time to articulate your company’s true purpose and establish authentic brand values to share with fellow directors and senior leaders. While this exercise has immeasurable value in …
Listen, Share, Involve & Inspire: 2-way communication with your employees is key Read more »
We all know that, when it comes down to measuring success, your bottom line Profit is usually the key marker. We also know that to get to that profit we need great Products and efficient Processes to design, create, manage, promote, sell …
Prerequisite Ps to line up ahead of your Product, Profit and Process Read more »
Your brand essence and company culture should work hand in hand to give customers and colleagues a true understanding of who you are and what you stand for. If you get that bit right, then as long as you have services …
Well kind of….. OK, so this is not at all scientific, and it’s not actually proof…..but it highlights the fact that business owners and leaders need to nurture their people and their brand as much as, if not more than …
BBC Radio 1 proves Customers Engage with your Brand not your Products Read more »
Over the weekend I read a short passage in a book that really resonated with me. So yesterday I wrote a quick LinkedIn update and Tweet to share it with my network…….. …to absolutely no response!! I woke up in …
I have begun to read what promises to be a great book on the future of leadership: “Riding the Creative Rollercoaster, how leaders evoke creativity, productivity and innovation” by Dr Nick Udall. Within the first few pages Nick describes …
Are Creativity & Innovation Essential to the Future of Leadership? Read more »
If my years spent in TV journalism taught me anything it was that people love a good story, and according to Paul J. Zak*, recent scientific studies are putting a much finer point on just how a well-constructed narrative can change our …
Why we love a good human story in communications – the science Read more »
When I’m talking to clients about the importance of knowing and articulating their company spirit or essence I frequently get the same initial response: We do that already with our vision and values statement Are the two things interchangeable? Is …
Inside Out Leadership – Company Spirit first, then Vision & Values Read more »
Saturday 10th May 2014 saw the first event for the Responsive Organisation – an ‘Unconference’, which was a new experience for me and a wonderfully liberating way to be involved in a day based around a topic, but without an …
Nick Haines has been practically applying the wisdom of Chinese Medicine within business, relationships and health for over 30 years. Nick and I were recently discussing my approach of helping businesses to define and articulate their spirit then embed the …
Shared ethos across an organisation can relieve stress – and illness Read more »